The first post I ever made to my blog was about food waste and this week I’m inspired to write about it again. I suspect if you are reading this you may be aware of the increased media coverage of the food waste issue and of the celebrity and corporate endorsements. There are plees for change in the way we as individuals consider food and food waste, to the operation of commercial organisations and the catering idustry, and also to government policies. Without a big pledge from all sides I think it will be really hard for any significant changes to be made.
A few programmes on BBC have caught my eye this week; ‘Eat Well for Less’ and ‘Hugh’s War on Waste’ which was also featured on The One Show. Eat Well for Less not only challenges the amount of money families are spending on food, but also challenges the amount of food purchased and wasted! I often watch food education programmes feeling like I’m being taught to suck eggs, but this one is great as it challenges our behaviours, habits and beliefs about food. I watched Eat Well for Less having just been to the supermarket and so I was left carefully considering each item as I unpacked it and put it away.
As I mentioned in my previous post here, I’m very careful about throwing away as little food as possible. I do my best to buy only what we’ll use, to check what needs using up, and then to cook portion sizes that are not excessive so we don’t find ourselves with lots of leftovers. Despite all of this we still have a good number of cans of soup and beans in the cuboard and I know we have fajitas wraps that may be over a year out of date. We’re not perfect by any means and we certainly eat well, but what we do invest in we do our best to use and enjoy!
As a nation we are buying food that won’t be eaten, hiding it in cuboards (sometimes for years on end! – my parents do this!), and then finally throwing it away. We’d save alot of time and effort by just throwing some cash in the bin right?! And still many of us are concerned about the poverty and starvation of those in countries with far less than we have.
I don’t think we are spiteful or malicious in our actions, being greedy simply because we can. Instead, we seem blissfully ignorant of what’s going on and the impact of the habits and behaviours we have unintentionally adopted. Also I’m not preaching this to others any more than I am preaching it to myself and laying down a personal challenge to waste less.
This week I made a very exciting discovery – my local ASDA is selling wonky veg! I know that ASDA introduced the sale of wonky veg in some stores in 2014, but it’s finally been rolled out more widely and I am so pleased with my bag of wonky carrots! I don’t care if my carrot is kind of stumpy, if it looks like it needs the toilet, or if it looks more like a hand! It’s a carrot. If it tastes like a carrot and was farmed with consideration to the environment, then I’m happy as good old Larry with my carrot!
As individuals I think we should see food waste as a challenge…
- can we use up everything in the cuboards/fridge/freezer before shopping for more?
- can we create a new meal to save throwing something away?
- can we do our food shopping based on nutrition, farming/production methods, and cost, without being swayed by appearance?
If consumers can take these small steps as individuals, I believe corporate orgnaisations and even the government will start to pay attention. It’s a little bit ‘chicken and egg’ but it shouldn’t hold us back from starting the process of change.
I’ll leave you with this, a poster created over 95 years ago by the US government during the first world war.